Day 22: Fear of Raising Prices? You Need This Script

Let’s talk about the moment that stops most owners cold:

“I want to raise my prices… but I’m scared I’ll lose clients.”

Here’s the truth:

Raising your rates isn’t the issue.
It’s how you communicate it.

Say it wrong—you create doubt.
Say it right—you create respect.

What’s not working:

  • You raise prices without telling people why

  • You over-explain and sound unsure

  • You drop a post and hope nobody complains

  • You wait too long—until you have to raise them

The result?
Confused clients. Nervous team. Missed opportunity.

What you’re looking for:

✅ A simple way to explain price increases
✅ A confident tone that builds trust
✅ A message your team can copy
✅ A rollout that doesn’t feel like an apology
✅ Loyal clients who respect your value

Here’s the script:

“As demand has grown, we’ve made a few updates to better serve our loyal clients and ensure availability stays strong. Starting [DATE], prices for [SERVICE] will increase by [$AMOUNT].

This change helps us continue to offer top-tier service, keep our team strong, and invest back into your experience. We’re grateful for your continued support—and excited for what’s ahead.”

Short. Clear. No apologies. All confidence.

How we help:

We don’t just give you scripts—we give you the strategy behind them.
We’ll help you:

  • Choose the right time

  • Pick the right services

  • Deliver the right message

  • Train your team to handle pushback with grace

You don’t lose clients by raising prices.
You lose them by looking unsure.

Next Step:

Want help raising your prices the right way?

Start by filling out this short form.
If we’re a fit, you’ll get access to book a 1-on-1 strategy call with me.

👉 LINK

Previous
Previous

Day 23: How to Test New Prices Without Losing Clients

Next
Next

Day 21: A $15 Price Increase Made One Shop $87k Last Year—No Joke